Unicity International - A Story of Health & Science

Orem, Utah (August 15, 2005) Unicity International was featured today under Industry Insights on MLM.com. The full text of the article follows.

A Story of Health & Science

In 2001, two leaders in the nutritional supplement industry, Rexall Showcase International (Boca Raton, FL) and Enrich International (Orem, UT), joined forces to create a new company, Unicity International. The foundations of these two nutritional companies were science and applied research. Today, Unicity International continues in that tradition of nutritional excellence.

As a global health and wellness company committed to the advancement of nutritional science, research, and education, Unicity continues to gain credibility and respect in the industry by partnering with medical professionals, nutritional scientists, researchers, and experts around the world. All products are developed through comprehensive research, and all are thoroughly tested to be effective.

Unicity in 2005

In April 2005, following a successful two-year turnaround of a struggling company by co-owners and co-CEOs Paulo Bangerter and Aaron Webber, Unicity became the beneficiary of an unprecedented event in the industry. The company's top distributor, Stewart Hughes, left his independent business to take the position as the company's President. Known by thousands of fellow associates, Mr. Hughes brought experience in understanding the needs and demands of Unicity’s network of business partners. According to Mr. Hughes, it was time to make a different kind of contribution.

"They have a proverb in China that a thousand mile journey begins with a single step," says Stewart, "and I made that step three months ago when I decided to come inside Unicity and become a part of the corporate team. We are at a point in the time now where I see things coming together for us—we can change everything in the industry, and that means a big opportunity for our Associates."

Philosophy & Market Approach

Unicity believes in improving qualities of life and does so by helping customers and associates look better (personal care), feel better (nutrition), and live better (lifestyle). By offering natural, effective products and personalized service through its network of independent distributors, Unicity operates with this mandate to "Make Life Better" for millions of individuals across the globe.

Unicity begins with health education. "We teach people about the benefits of proper nutrition and about the nutrients missing in their regular diets," says Aaron Webber, co-CEO, "By doing so, we create educated customers that are able to make good decisions about their personal health."

To support this philosophy, Unicity recently launched its new 5-step "Start Now" program. This revolutionary approach to health education encourages all individuals, regardless of age or physical status, to make basic lifestyle changes for optimal health and makes the business of doing business relative to every individual on the planet. With this new program, associates are excited to share both the business and the personal benefits of good health.

1. The first step in the "Start Now" program, hydrate, is a critical starting point; water supports the function of all organs and is necessary to the body's metabolic, digestive, and cellular regeneration processes.
2. The second step, walking, gets people up and moving and has proven health benefits—it is also the exercise most gentle on the joints.
3. Third, cleanse, removes harmful toxins and body wastes and prepares the body to absorb critical nutrients.
4. The fourth step is to nourish the body by eating recommended servings of fruits and vegetables and supplementing the diet with vitamins that are scientifically tested and proven efficacious.
5. The fifth and final step, target, allows an individual to focus on specific areas of concern such as heart health, bone and joint health, immune health, digestive health, weight management, and anti-aging health.

Commitment to Science & Research

Not all supplements are equally helpful to the body. For a product to be effective, it must be easily absorbed into the body and contain ingredients at active levels—levels that have been tested to deliver reliable medical results. Lower levels of the same ingredients in similar products will produce notably inferior results. All Unicity products are developed through scientific research and testing and have been proven to be effective.

"The products we develop work," says Peter Verdegem, Unicity's Chief Scientific Officer. "We do real clinical research, and our products are patented and protected. No one can sell them but Unicity business owners."

As a result, the company offers more than 100 products to solve deficiencies in individuals' health—gaps that have been created by the body craving nutrients that are no longer available due to lifestyle, developments in biotechnology that decrease the nutritional value of food, and poor choices.

Unicity's natural approach to health is also safer than many traditional medical treatments and often equally effective. Bios Life2, one of Unicity's most recognized products, has been clinically proven to lower cholesterol, improve cardiovascular and digestive health, and support healthy blood glucose levels—all more effectively and safely than statin drugs and without the dangerous side effects. The study on Bios Life2 has been accepted by both the American Diabetes Association and the American Heart Association, and the product has been adopted into the Physicians Desk Reference, the most trusted guide among medical practitioners.

A Valuable Business Partner

Unicity excels in the business of doing business. The company represents a convergence of trends, including wellness and prevention, the influence of the baby boomers on today's marketplace, globalization and the Internet, and the movement toward independent, home-based businesses. In addition, its compensation plan is unsurpassed in the direct selling industry. Through expert guidance, a proven training system, educational seminars, professional support, and a full range of marketing tools, Unicity has proven itself to be a leader in the market.

For Unicity, the future looks bright. As Stewart Hughes promised his associates at the company's recent Convention of the Americas, "This is the smallest convention you will ever see." You can bet that he meant business. With its combination of health education, a continuing stream of scientifically-based nutritional and personal care products, and a lucrative new approach to the direct selling business, Unicity International truly makes good on its promise to "Make Life Better."

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