Unicity Europe Launches Be™ Complete Skin Care Systems

Frankfurt, Germany (February 9, 2005) Unicity Europe officially kicked off the launch of Be™ Complete Skin Care Systems with a promotion tour in Germany. The tour commenced January 27, in Frankfurt with a Skin Care Academy. This half-day training event offered Associates an in-depth education on the skin, the company's premier skin care brands Be™ and Dr. Berman's®, and selling methods for building a business with Unicity Personal Care. At the conclusion of the training, all 33 attendees received a certificate and pin formalizing their new status as "Certified Skin Care Advisor". On January 29, more than 280 attendees participated in an event in Frankfurt that included presentations and product demonstrations by local staff along with corporate office representatives Melissa Smith, Senior Global Category Manager of Personal Care, and Sonja Cox, US Marketing Manager and Trainer, and motivational speeches by top Associate leaders. The tour culminated January 30 in Berlin at a similar meeting with over 135 attendees. "Be™ has great appeal to women as a growing segment of Associates in Germany," stated Peter Benham, General Manager of Unicity Europe. "Our leaders are seeing the potential personal care can add to their businesses, and we intend to develop this market through more promotions, training, and product launches this year."

On-the-ground sales of Be™ Complete Systems in Europe began late 2004 as a holiday promotion. Be™ Complete Systems comprised 18% of Unicity Europe sales in December, making it one of the office's most successful promotions to date. A second Skin Care Academy is scheduled for April 28, 2005, and ticket sales are underway.